Polymetrix

Website design and development for biometrics startup

Client
Polymetrix
Industry
Technology
Year
2023
TOBY/CARPENTER partnered with biometrics startup PolyMetrix to design and develop a bold, investor-facing website. The site positioned their cutting-edge tech with clarity and confidence — while laying the foundation for a broader brand identity.
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The Problem

As a newly launched startup, PolyMetrix needed a website that clearly communicated their complex offering to investors and prospects alike. Their early brand lacked definition, and the site needed to balance clarity, professionalism, and visual authority — all while being simple to manage as the business grew.

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The Solution

TOBY/CARPENTER worked directly with the founder to craft a clean, tech-forward website that helped position PolyMetrix as a credible innovator in the biometrics space. Alongside the website, the project included brand colour refinements, a modular design system, and content structuring to help clearly communicate their product value. Built in Webflow, the result was a fast, scalable site — designed to attract investor interest and support business development from day one.